Macy’s commits to keeping its stores and online business linked

Macy’s Inc. reported its online sales increased 12% year over year for its fiscal fourth quarter ended Jan. 29, 2022, and increased 36% compared with fiscal Q4 2019. Its ecommerce operations are profitable, CEO Jeff Gennette told investors, and stores coupled with ecommerce will be vital for Macy’s future. “The role of stores has evolved […] The post Macy’s commits to keeping its stores and online business linked appeared first on Digital Commerce 360.